Marketing events highlighting my ability to plan and execute engaging experiences that drive brand awareness, increase audience engagement, and generate measurable results.

Jagalchi | Wework x Pogu Picnic Event 2025

Creating awareness for Megamart in Palo Alto's Grand Opening in Sep 2025.

Assisted in distributing bento boxes to workers and encouraged participants to provide feedback through a Google Form.

Jagalchi | In-Store Tasting Booth | Sep 2025

Assisted with an in-store tasting event held at Basquia to promote weekly featured items. Designed booth templates and prepared sticker materials for the event, actively promoting the Korean name translation activity to engage participants.

Jagalchi | West Coast Foodie Event 2025

Supported the planning and execution of a weekend promotional event for Megamart, driving awareness for the upcoming Grand Opening in September and boosting engagement across social media platforms.

Jagalchi | 4th of July 2025 Display at the Main Entrance by the Main Cashiers

Contribute to the development of a themed in-store display for the Fourth of July. Provided marketing copy for the promotional banner and contributed to redesigning the display layout after the initial concept didn't align with the store's guidelines.

Duration: 3 weeks

Banner concept
The initial proposal featured a heart-shaped ramen display in a red, white, and blue plexiglass design.
Finalized concept that matched brand standards.
Item promotions

Jagalchi | Father's Day Event 2025

Initiated the product planning for a Father's Day campaign, including curated items for sale and father's day hats.The plan was later revised to feature a skincare product that already came as a pre-packaged set. Collaborated with the grocery manager to source and select additional grocery items to include in the sales lineup. Additionally, helped organize a special Father's Day event featuring customer and influencer interviews, culminating in the selection of a winner for a Pogu meal giveaway. 

Duration: 4 weeks

Oliviasf x Jagalchi | Mother's Day Event 2025

This event was a collaborative effort between Jagalchi and OliviaSF, featuring a partnership with a local florist known for high-quality, beautifully arranged flowers. The concept combined skincare sets with fresh floral toppings on our cakes for Basquia Bakery, creating a unique and visually stunning experience.