Assisted with an in-store tasting event held at Basquia to promote weekly featured items. Designed booth templates and prepared sticker materials for the event, actively promoting the Korean name translation activity to engage participants.
Supported the planning and execution of a weekend promotional event for Megamart, driving awareness for the upcoming Grand Opening in September and boosting engagement across social media platforms.
Contribute to the development of a themed in-store display for the Fourth of July. Provided marketing copy for the promotional banner and contributed to redesigning the display layout after the initial concept didn't align with the store's guidelines.
Duration: 3 weeks
Initiated the product planning for a Father's Day campaign, including curated items for sale and father's day hats.The plan was later revised to feature a skincare product that already came as a pre-packaged set. Collaborated with the grocery manager to source and select additional grocery items to include in the sales lineup. Additionally, helped organize a special Father's Day event featuring customer and influencer interviews, culminating in the selection of a winner for a Pogu meal giveaway.
Duration: 4 weeks
This event was a collaborative effort between Jagalchi and OliviaSF, featuring a partnership with a local florist known for high-quality, beautifully arranged flowers. The concept combined skincare sets with fresh floral toppings on our cakes for Basquia Bakery, creating a unique and visually stunning experience.