Research and outsourced plant decor vendors across the Bay Area, coordinating with both real and faux plant specialists to install greenery in Basquia.
Project Duration: 1 and a half months
Sourced and coordinated professional food photographers within the Bay Area for menu and displays of Pogu, Basquia Bakery, and Temple Food.
Project Duration: 1 and a half months
Supported the successful launch of the first Jagalchi store in the Bay Area. Collaborated cross-functionally with departments and team members to coordinate logistics, marketing, and on-site preparations for opening day.
Duration: 3 months
Jagalchi Photo with Regional CEO + City officals
Grand Opening name tag preperations
Customers during Grand Opening Day
Ribbon Cutting Ceremony
Collaborated with key members for the concept of a corkboard display positioned in the breakroom, ensuring the employee guidelines were easily visible and accessible to staff in a casual area.
Duration: 1 month
Drafted and organized the Receiving Department operating hours, ensuring clarity and alignment with store operations and management review, which was later updated with a revised version.
Implemented clear and strategically placed directory signage throughout the store to improve customer wayfinding, reduce confusion, and enhance the overall shopping experience.
Duration: 2 months
Collaborated with the manager to coordinate with all department managers in organizing and taking team photos. Oversaw scheduling and communication across teams to ensure smooth execution. Final photos were displayed in the staff office to enhance workplace culture and team visibility.
Duration: 2 weeks
Gave directional materials to create the new summer poster. While developing naming concepts and price for the new featured ice cream flavors.
Duration: 1 week
Assisted the manager in developing a visually appealing menu for Tteok cakes, ensuring clarity and alignment with the brand's aesthetic.
Sourcing black hats for the management team to create a professional appearance aligned with the brand's visual identity.
Originally a plain, clear acrylic box, the manager's vision was to transform it into a visually engaging display for the rice pop machine. The design highlighted the moment the crackers are made and shoots out, with the added target element emphasizing this interactive feature.
After feedback from the CEO regarding the previous display, which did not highlight the premium seaweed product due to insufficient lighting, adjustments were made to direct lighting from above onto the display. Additionally, a dedicated display a sign was created to prominently feature and emphasize the product's premium quality.
Developed a draft design concept for the ice cream coolers, incorporating a fun and engaging style to attract customer attention and enhance the overall in-store experience.
Duration: 1 week